Hey gang, Mike Abiuso here! If you’re new to these email updates, have no fear, they come once a season, so if you could handle 4 times a year, you’re gold, if you can’t, unsubscribe and you’re still gold, win-win!
A quick rundown of the biz, basically the structure of BTCM is built upon longtime, long-term family, friends, and fellow musicians with a common goal of not only to create but extend any and all opportunities within our clientele/family in order for us to be able to continuously work together on many different levels and all come up together. NO MUSICIAN IS LEFT BEHIND!
As you’ll see below, I’m really enjoying working on film scoring and commercial composing, and 99% of our work is word of mouth, so if you or anyone you know is in that field, let’s talk!
Likewise, Suzanne is really getting into her digital marketing role since getting her official certification from Meta, so if you or someone you know is ready to market music on a global scale, get in touch with her and see what’s what. It’s way more cost-effective than you would think.
FILM & SYNC NEWS
Mike Abiuso and Chris Bordeaux just finished scoring the upcoming feature film “Love Reconsidered”. Mike also created the soundtrack and included many of our talented vocalists like Genevieve Faivre, Rachel Norman, Destinee Aaliyah, Tiphanie Doucet, Jennifer Silva, Chloe Gifkins, Emmrose and drummer, Matty Amendola! IG@lovereconsideredmovie
Congratulations to filmmaker Chelsea Muscat for winning the Best LGBTQ category at the NFFTY Film Festival in Seattle for her film “Searching for the Wave” which features BTCM artist Emmrose and her song “Five Months” in the opening scene. “Five Months” was recorded, produced, and arranged by Mike Abiuso. IG@sinkingsun
We’re proud to announce our partnership with “Say Hey Sounds” a music licensing house based out of NYC, LA and Michigan. We are now able to extend licensing opportunities to artists we work with! IG@sayheysounds
Say hello to Rowan Brind, our new producer here at Behind the Curtains! Rowan is our Brooklyn Music scene connection, as many of you already know him. Rowan has worked with Ruby Landen, Steady Sun, Scout Gillett and more. His genre specialties range from electronic (he just loves his OP-1) and Indie-Folk to Rock. IG@wootermusic
We’re proud to continue having Jerry Farley as a producer at BTCM. Jerry works with some of the heaviest and best in NYC such as Sick of It All, Lamb of God, Every Time I Die, Madball, Vision of Disorder and more. If you are interested in working with him, get in touch with us to book studio time on evenings and weekends!
IG@thejerryfarley
You’ve probably seen Chris Bordeaux on our company’s Instagram playing bass, guitar, piano, drums, Moog, cello, accordion, backing vocals, shall I go on? Chris has been behind the scenes working with Mike for years and is co-producing albums alongside Mike including Chris and Dan DeWald’s upcoming full-length
IG@chris_bordeaux
PUBLICITY AND MARKETING NEWS
BTCM is the PR and Publicity agency for Will Wood who has a Spotify platform over 800k monthly listeners despite his music being out of the commercial norm. We’ve landed Will the guest spot on numerous podcasts such as “Music Matters”, “Bringing It Backwards”, “Good People Cool Things”, “Too Old for This Sh/t”, “The Mental Health Check-In”, and a podcast voted to be one of the top ten podcasts hosted by musicians, “Going Off Track” with Benny Horowitz.
Suzanne is Certified
On March 30th, Suzanne got her certification with Facebook! We are proud to offer services in digital marketing, which is by far the most cost-effective way to reach people worldwide with your music and social media.
YouTube marketing
We are working with many of our clients to promote their music videos through Google Ads. It’s so cost-effective! We are helping our artists get thousands of views and grow their subscribers by promoting music and lyric videos.
SickWalt
We have to congratulate SickWalt on gaining nearly 40k views for his music video “Heart of a Buffalo”. We promoted this video on YouTube focusing it on people who are interested in all things related to Brooklyn and New York City culture. It worked!!! IG@sickwalt
The Illustrative Violet
Our favorite prog-rock band from California is killing it with their instrumental music videos Rainbowize has 12k views, Gateway has 10k and Clockwise has 7k in only 3 weeks. We are able to find the fans who not only watch their videos, but we’ve also gained subscribers as well. IG@theillustrativeviolet
Jodi Heights
Jodi Heights has been getting great results with her YouTube videos, for both lyric videos and cover songs. Most exciting to see was her cover of the Beatles’ “Yesterday” which got 13k views in just over 3 weeks. Jodi has been investing her time into posting video and Instagram Reels.
Instagram Growth
We are also running ads to Instagram Reels, Feed, and Explore page to bring people to the JodiHeights Instagram account. After targeting people worldwide for music that is similar to Jodi’s, we are growing her followers and getting new exposure for her brand. IG@jodiheights
UPCOMING PROJECTS AND RELEASES!
Dan DeWald DeWald and Bordeaux’s Full-Length
Long time friend of BTCM and super talented songwriter Dan DeWald has been working with Chris Bordeaux on an album of power pop songs and recording them with Mike over the past few months. We’re excited to get your ears on this! IG @chrisbordeaux
Nadia Kazmi Indie Rock Nadia is jumping back into the ring since recording and touring pre-covid. She’s recording a new single with Mike and working on Digital Marketing with Suzanne. IG @nadia_kazmi
Matt Ernst Indie Rock Matt has been recording some amazing projects with Mike A. that are all set to be released this summer, can’t wait! First up, Suzanne will be assisting in marketing the music video for “Dirty Work” from his Titanic ‘yacht-rock’ project: “Johnny Rotten and Christopher Cross had a baby, they named it Titanic.” IG @titanic_yachtrock
Isaiah Singer Indie Rock Isaiah has been recording singles with Mike and will be working with Suzanne on his upcoming releases. Isaiah’s brand of rock comes from years of songwriting and performing in bands, his passion and humor just shines through and we love him. IG @isaiahsinger
Tiphanie Doucet Indie Pop French pop artist Tiphanie Doucet has begun recording a new single with Mike and continues to work with Suzanne in Digital Marketing. Tiph lives between Paris and San Tropez where she performs on a regular basis, not so bad, eh? IG @tiphaniedoucet
Jennifer Silva Indie Rock Jennifer Silva is working on a new single with Mike, and we can’t wait to bring it out into the world because Jen’s music is not just great to listen to, but her performances are inspiring! IG @thisissilva
MKED Dance Pop-DJ Our fav DJ from Milwaukee has been working with Suzanne on building a brand and digital marketing. Their ad run on the Meta Ads Manager for the “What Are We Doing” lyric video reached 43,886 people’s phones, 3,732 people have clicked the ad, and the ad cost only $31.00 to run. So there’s that. IG @mkedmusic
AUDIO PRODUCTION SONGWRITING FILM SCORING COMMERCIAL SONGWRITING MIXING AND MASTERING DIGITAL MARKETING ARTIST SERVICES
